Enterprise UK Blog

Have you seen the Government’s new Enterprise Strategy?

You can view it at http://www.hm-treasury.gov.uk/budget/budget_08/documents/bud_bud08_enterprise.cfm  

Make Your Mark welcomes the focus on untapped potential in new strategy.  

Commenting on the strategy Harry Rich, Make Your Mark Chief Executive, commented:  “We welcome the strategy’s endorsement of our achievements to date and look forward to building on this success.  Since 2004 our programmes have unlocked the talents of young people and encouraged 200,000 more 16-24 year olds to start a business. By widening our reach and releasing untapped potential irrespective of background, gender or race we aim to have a similar impact in areas such as women, ethnic minorities and the over 50s.“

Enterprise Insight’s Make Your Mark campaign will lead on the following areas of the new Enterprise Strategy: 

To build an enterprise culture… “The Make Your Mark campaign has been increasing the number of people who see the value of being entrepreneurial, are inspired to engage in enterprising activity and have the self-belief and confidence to do so. “Since 2004 Enterprise Week has engaged over 1.5 million young people in enterprising activities. The number of young people having business ideas was 50% higher for participants in Enterprise Week 2007 than in non-participants.” 

“We will continue to focus on inspiring young people to make their ideas happen – through high profile platforms such as national Enterprise Week, which will this year become part of Global Entrepreneurship Week, jointly co-ordinated by Make Your Mark and the US Kaufmann Foundation; and strategic partnerships including work with the Premier League to use football as an enterprise engagement tool. In addition we will focus on releasing the untapped potential of women through a high profile media campaign and other groups including the over-50s and ethnic minorities.” 

To increase enterprise knowledge and skills…“The Make Your Mark campaign is working to increase the number of people who have enterprise experiences, skills and capability and are ambitious to apply their talents in entrepreneurial ways.”

“We are glad that the strategy recognises the need for a consistent enterprise education journey for young people delivered through new investment in enterprise in primary and further education, and ensuring all new Diplomas place enterprise at their heart. We will continue to help build enterprise skills and capabilities through the roll-out of student-led Make Your Mark clubs, in 90 schools and 30 FE colleges. Clubs provide space for students to develop business ideas outside the classroom. “ 

“We will be working in close partnership with the National Enterprise Academy, focusing on sharing best practice and developing enterprise skills and knowledge. We will also be working with RDAs to embed mentoring capabilities within Spark, the Women’s Enterprise Ambassador Network.”

This entry was posted on Wednesday, March 12th, 2008 at 6:14 pm and is filed under Entrepreneurship, Policy. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.